The biggest question I’m seeing right now is, “How can I remain productive in my business during slow and difficult times?”

Let’s look at this as an opportunity.

As many businesses are facing the challenge of retaining clients, securing customers and maintaining their business, a downturn is an opportunity to spend some time ‘on’ our business rather than ‘in’ our business.  I acknowledge this is a difficult time for everyone, but I am choosing to stay positive and encourage you to do the same.

Despite the challenges we are facing, don’t completely give up right now.

Eventually this will pass, and we will be ready for business as usual if we focus on these 3 things:

1. Offer your services – acknowledge the difficulties your audience is experiencing and operate from a place of abundance.  Ask how you can serve.  Offer your support.  When you support others during difficult times, they will remember and support you when they can in return.
2. Consider and work on business systems – perhaps there are things you have put off and keep meaning to get to.   Take this time to focus on some areas that have weaknesses or have been left unattended.  Maybe it’s writing a blog post, updating a website, taking an online course, following up with past clients, sending a note, writing testimonials.  We all know there are endless tasks within our businesses.  Let’s tackle the list.
3. Stay Visible – even though we are physically distancing, we can stay socially connected.  Use your social media channels to engage your audience.  Keep showing up and talking.  You will stay top of mind this way.  Share you and your business through stories and posts.

I hope you take this time to plan ahead.  If your visual marketing and social media content is weak, I am hear to help. I want you to succeed and come through all this.  I am happy to connect with you to discuss brand strategy, brand messaging, or even begin planning a brand photo session, so we are ready to go once all this passes.

Get in touch with me or email me here: rachelle@infinitybrandphotography.net

To learn more about what brand photography is read:  https://infinitybrandphotography.com/blog/personal-brand-photography-what-is-it/

Rachelle